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Look around today, labels are everywhere. With tighter regulatory rules, better labeling is becoming compulsory. Labels should provide the end user with useful information to them. A great label can also make your company or product stand out. Walk down any isle in a grocery store or pharmacy, and you can see many brands for every product. How does the consumer choose? One way is the packaging. A sharp, professionally designed label can increase the chances that your product will be the one selected. Study after study shows that the packaging can increase the likelihood of selection from 20 to 65% among undecided shoppers.


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