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What would the world do if it wasn聮t for 聯buzz words??those sort of 聯shorthand?words that denote much a much larger meaning condensed into a short phrase or singular word. Somehow we all know the meaning of these words and phrases in their larger context or sort of know the meaning of them. One such 聯buzz word?is 聯Value Added.?br >
I have heard this used time and time again but wonder what people mean when they say it or what they understand when they hear it and nod knowingly. I take it to mean 聯adding something of value to a product or service to differentiate it from other, similar or even identical Noah Fant Womens Jersey , products or services.? So, how does a business add value to a product or service to separate it from the pack and make it more desirable?

Many books have been written on this fascinating topic so in the short space of this column we聮ll just be touching on the subject of adding value. It聮s all about changing the buyer聮s perception of value. In other words, giving the purchaser something they feel has value without adding substantially to the cost or lowering (gasp!) your prices. It could be the manner in which people are treated in person Royce Freeman Womens Jersey , on the telephone, or in written communications ?friendliness and pleasant surroundings adds value. It could be in the package such as an attractive report cover, sturdy shopping bag Courtland Sutton Womens Jersey , or careful packaging of a fragile item. Added value can be perceived from your integrity and policies ?guarantees, the manner in which returns are handled, and convenience factors like extended hours or reminder services. Value can be added in the manner products or services are presented such as the way wine is presented with grace and showmanship at a fine restaurant or the way a hair stylist positions you to look in the mirror when finished cutting your hair.

When I hear someone tell me they sell a commodity Bradley Chubb Womens Jersey , I pull out my buzzword and ase same question of you!

Larry Galler coaches and consults with high-performance executives, professionals Phillip Lindsay Womens Jersey , and small businesses since 1993. He is the writer of the long-running (every Sunday since November 2001) business column, "Fro. Cheap Jerseys Cheap Jerseys China Wholesale Cheap Soccer Jerseys Cheap NHL Jerseys Cheap NFL Jerseys From China Cheap Authentic Jerseys Cheap Throwback Jerseys Cheap NFL Jerseys Wholesale Cheap Authentic Soccer Jerseys Cheap Hockey Jerseys